FOR IMMEDIATE RELEASE: Surftech names Bodie Shandro Canadian Brand Manager. January 8 , 2010 (Santa Cruz, CA) Ð Surftech, the world's largest manufacturer of surfboards, stand up paddleboards and accessories names Bodie Shandro, Canadian Brand Manager. Shandro's appointment supports Surftech's strategy to continue to lead the rapidly growing stand up paddle and surf markets. With 20 years of experience with such brands as O'Neill, Rip Curl, and Oxbow, Shandro recognizes the tremendous opportunity for Surftech from coast to coast. "In addition to a rapidly expanding core surf market, Canada is home to as many as two million inland lakes and rivers; SUP suddenly legitimizes the soul of surfing in all of us, regardless of how far we live from the ocean." Partnering with Kamloops based NRI Distribution will ensure fast and cost effective deliveries and on-hand inventory. "By appointing Bodie Shandro as Surftech's Canadian Brand Manager, we now have the opportunity to not only supply the overwhelming demand for our products in Canada but to also grow the brand in that region." explains John Griffith, Surftech General Manager. Shandro will be developing the Canadian Program and sales team in coming weeks. Interested sales representatives may contact him at the email address below. Surftech is the world's largest manufacturer of surfboards boasting proprietary technologies such as Tuflite, TL2, ULTRAFLX, Softops, Wood Veneer and Blacktips, partnering with the most recognized shapers in the world including, Al Merrick, Gerry Lopez, Eric Arakawa, Donald Takayama, and Robert August. Pro surfers and watermen such as Kelly Slater, Timmy Reyes, Laird Hamilton, Jamie Mitchell, Josh Kerr, Joel Tudor, Shane Dorian, Sepp Bruhwiler and a huge array of world class athletes all put boards built by Surftech under their feet. Contact Bodie Shandro bodie@surftech.com / 250 318-0722 What is SUP? Stand up paddling is the fastest growing water sport in the world. Stand up paddle surfing has come a long way from its roots where it was first used by Hawaii's famous beachboys. Fast-forward to the late 90's when Laird Hamilton and a core community of extreme watermen re-introduced the sport of standup paddling as a phenomenal cross-training activity that kept them in the water regardless of conditions. SURFTECH.COM Surftech International - Santa Cruz, Ca 2685 Mattison Lane Santa Cruz, CA 95062 Ph. 831 479 4944 Fx. 831 479 4949 Brand Manager, Canada Bodie Shandro 250 318 0722 bodie.shandro@yahoo.com .